Beauty bar with deep moisture. 1/4 moisturizing cream. No. 1 dermatologist recommended. Dove is not a soap. It's a beauty bar. The secret to beautiful skin is everyday moisture and no other bar hydrates skin better than Dove. With 1/4 moisturizing cream, this beauty bar cares for your skin leaving it soft and smooth. It's a simple daily step to reveal beautiful, radiant skin. Dove does not dry your skin like ordinary soap. www.dove.com. Made in USA.